Media Insiders
Publish Asia 2017: Strengthening Print in the Digital Era – 18-20 April
Publish Asia 2017 calls Asian Press to address critical issues More than 300 media executives from over 30 different countries will gather on 18-20 April in Kuala Lumpur (Malaysia), to discuss critical issues for the future of the Press in the Asia Pacific region. Created in 2000 by Wan-Ifra, the World Association of Newspapers and…
Read MoreSOPA Media Insider: Creative agency services
Video can be viewed here: https://youtu.be/CKFVpHz6OcE Creative agency services Publisher’s creative agency services adding to the disruption. Publishers are increasingly creating business models which leverage their inherent expertise in content creation and storytelling by offering these services to brands. Publishers such as Forbes, The Atlantic, The Washington Post, The Financial Times, The Wall Street Journal,…
Read MoreSOPA Media Insider: Rebuilding Trust in Media
Topic: Rebuilding Trust in Media Date: Thursday 9 Feb 2017 Time: 8:30a-10:30am Where: Bloomberg Auditorium, 25th Floor, Cheung Kong Centre, 2 Queen’s Road Central, Central Cost: HKD$100 (coffee/tea and pastries will be available from 8-8:30am) To register click here. *NO CANCELLATIONS / NO REFUNDS* Due to Bloomberg’s advanced registration policy, no walk-ins will be allowed. …
Read MoreEffectively navigating the changing media landscape: Insights from the publishing and PR industries
Full video of the presentation can be viewed here *NO CANCELLATIONS / NO REFUNDS*Due to strict Bloomberg advanced registration policy, no walk in will be allowed. Registration will close 48 hours before the event starts.
Read MoreMedia Transformation: Capturing the next wave of innovation
Full video of the presentation can be viewed here
Read MoreThe Commercial Value of Press Freedom
The shock of the terrorist attacks on Charlie Hebdo in January was felt in every news room around the world; press freedom was brought into focus for publishers from Paris to Phnom Penh. While much of the Western media came out in a show of solidarity for the French satirical magazine and its right to…
Read MoreContent Marketing and the Rise of Digital Media
SOPA Media Insider Talks Wednesday, September 17, 2014 at the American Club 49th & Terrace, Exchange Square, Central, Hong Kong. Panelist video Marketing article
Read MoreMedia Insiders breakfast pictures – Oct 30th SOPA Panel Topic: What can Big Data do for publishers?
Campaign reporting : Big data challenge more cultural than technological for brands Big_data_challenge(pdf) Access article online Jeff Bezos’ acquisition of the Washington Post has the world asking, what will Amazon’s big data algorithms do for a paper? Amazon uses the data it collects on its customers to send them eerily accurate recommendations for books,…
Read MoreMedia Insiders luncheon – April 25th Dealing with brands as publishers and content producers
Brands are increasingly investing in creating compelling content that is not merely promotional but are valued by the audiences they target and thanks to the low barrier of entry to digital publishing they are creating their own platforms and building their own audiences. Campaign article
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